Long-Casting, Bold-Action Flat-sided Crankbait

Swimming Action

1. Flat-sided Crankbait for Tough Conditions and Lower Water Temperatures

The Flat Force is a flat-sided crankbait that embodies the ideal characteristics envisioned by Morizo Shimizu, a former B.A.S.S. Elite pro who also oversaw the development of the Jack Hammer. In addition to addressing the weaknesses of wooden baits, such as inconsistent shapes and difficulty in casting, the Flat Force boasts an action that surpasses even wooden lures in sharpness and responsiveness. Its performance is so impressive that it has outfished the wooden flat-sided crankbaits secretly used by top U.S. pros.

2. Combines Bold, High-Pitch Rolling Action with Intense Flashing Effect

Among flat-sided crankbaits, the Flat Force swims with a comparatively aggressive high-pitched rolling action. By positioning the main weight at the bottom of the body, it achieves a low center of gravity, enabling a stable, rolling action. Generally, as the pitch increases, the degree of rolling decreases, reducing the flashing effect. However, the Flat Force maintains its flash by featuring a slightly taller body profile.

3. Thin Round Lip Designed for Steady Action Even on an Extremely Slow Retrieve

Despite its slim 0.8mm profile, the Flat Force employs a strong, round lip that delivers high responsiveness and a high-pitched action. It exhibits a sharp movement from the start of the retrieve and maintains a strong presence even with a dead-slow retrieve. The lip's durability also allows it to withstand rough use.

4. Designed for Long Casts, Making It Easy to Search Vast Areas

The Flat Force's slim tail reduces air resistance, while the rear-positioned weight balance enhances casting distance. Additionally, it features a larger than average weight for its body size, further increasing its casting range. This design allows for efficient searching of expansive areas, making it an excellent choice when you want to cover more water.